PPWR 12 August 2026

PPWR Review
For DTC brands

Sell directly in Portugal,
with the documented facts.

An own store can place covered packaging and products on the Portuguese market even without a local establishment. The route depends on the country of the company and whether it sells to consumers, distributors or both.

Standard €474/year + €150 setup · separate external contributions

Free Human review No commitment

The deadline depends on the integrity of the document and independent review of the register and scheme

E-commerce brand preparing direct orders for Portugal

The questions that define the path

D2C and B2B are mixed

A business may be a B2B final user or a reseller. Direct distance sales to final users follow the mandatory route; sales to distributors or importers that resell follow different rules, and mixed flows require manual review by channel.

The importer is not identified

Incoterms, contracts, invoicing and physical flow help determine who goes to market first.

Weights are estimated late

Product packaging and shipping packaging need a per-material basis that can be reconciled with sales.

What's included

Everything taken care of.

  • Written analysis of the entity, establishment and D2C, B2B or mixed channels
  • EU/EEA and third country eligibility matrix for representation in Portugal
  • Product packaging and shipping inventory by material
  • Preparation of bilingual mandate when representation is applicable
  • Coordination of SILiAmb and the contract with the producer responsibility organisation
  • D2C data collection plan and by Portuguese distributor
How it works

Four controlled steps.

01

Design the commercial chain

We register entity, country, warehouses, checkout, contracts, Incoterms and recipients in Portugal.

02

Issue the written scope

We separate confirmed facts, assumptions, applicable flows, exclusions, fees and external costs.

03

Execute only what has been authorized

After valid contracting, each document and external action requires the corresponding data, payment and approval.

04

Maintain an annual basis

Sales, returns, weights and distributors are reconciled and frozen by review before declaring.

FAQ

Does an EU company selling D2C to Portugal need an authorized representative?

Yes. For direct distance sales by an EU/EEA company to final users in Portugal, an authorised representative is mandatory whether the recipient is a consumer or a business buying for its own use without resale. Sales to distributors or resellers follow a different rule; mixed flows require manual review by channel.

What if an EU company sells to Portuguese distributors?

When the Portuguese customer is a distributor or importer buying for resale, an EU/EEA company may appoint a representative voluntarily and discharge the distributors from the covered obligations. The annual cycle then requires a table for each distributor with its name, Portuguese tax number, and quantities by material.

Can a UK, US or Swiss company use the service for B2B?

Not for sales only to Portuguese distributors or importers that resell: a third-country company cannot use this service to replace the liable Portuguese operator. If there are also direct distance sales to final users—consumers or businesses that buy without reselling—that separate flow may require a representative; the mixed case goes to manual review by channel.

How do I document packaging weights?

We provide a grid per SKU, component and material. The source of each weight and any sampling or estimates are recorded for review.

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